The Carriage is a brand born from the conversion of an old horse box into a modern, elegant coffee shop. Following the trend of providing coffee through a transportable vehicle, The Carriage took advantage of the opportunities and demand by providing artisan coffee at luxurious events. Your coffee awaits.
Unlike other coffee brands, The Carriage brand has a unique offering of providing artisan coffee and pastries from various locations. Similar to the paths this horse box travelled in the past, but with a different purpose. The Carriage brand honours it’s elegant and noble passengers of the past, chess and the Knight piece.
Inspired by the unique Knight piece in chess to create a unique brand identity, The Carriage adopts a chess theme based around a graphic icon of the Knight piece which is traditionally shaped as a horses head along with a chequered pattern. The chess theme continues with the colour palette of black and white, accompanied with a touch of gold to mirror the Knight’s unique personality.