Gap Wines.
Gap Wines bring their new, trusted and professional wine supplier service to the Northern Ireland hospitality industry. They supply exciting, unique and interesting wine products from around the world to bars, restaurants and hotels. Gap Wines pass on their knowledge of uncommon wines to their customers, guiding them on what the hospitality industry is missing.
Services.
Brand research.
Brand strategy.
Brand identity.
Design system.
Logo design.
Motion design.
Implementation.
Brand strategy.
Brand identity.
Design system.
Logo design.
Motion design.
Implementation.
Brand Strategy.
With the lack of unique wines available in the Northern Ireland hospitality industry, Gap Wines supplies the uncommon wine products from around the world. By educating and guiding their customers on the latest worldwide wines, Gap Wines with confidence, is steadily improving the wine selection in Northern Ireland bars, restaurants and hotels for wine lovers to enjoy.
Logo Design.
The Gap Wines logo represents the trusted and excellence characteristics of the brand. The dynamic typography is influenced by the wine bottle neck curve and the flow of liquid. The stroke on the letter ’N’ has been manipulated to include the exact curve of the wine bottle neck which when paired and mirrored, creates the logomark.
Visual Identity.
Gap Wines bring the aroma and elegance of the wine bottle to their brand identity. The rich green colour palette is influenced by the green bottles that wine is served from, while the 4:3:4 ratio grid system represents the twelve bottle wine case layout. A brand pattern is created from the bottle neck curve shape when paired up, but when rotated it represents the shape of a wine glass curve.
Implementation.
The Gap Wines brand is rolled out for a range of touch points including editorial, promotional and signage.
